CHRIS YATES WEB DESIGN
Search Engine Optimisation (SEO)
Search Engine Optimisation and Search Engine Management (SEM) involve many ranking strategies, that over time, cause your business to appear higher up the Search Engine Results Page (SERP)
Your website is designed by us so that people can easily find you online. Our SEO experts ensure that your website is immediately included in the most relevant organic Google search results.
Unlike Google Ads, where you immediately appear on page 1 by paying for each click (and they disappear when your daily budget is used up), clicks on organic listings are FREE and available 24 hours per day.
As you may imagine, competition is fierce to get page 1 ranking for most keywords, and the algorithms that drive the ranking are changed frequently; so it's a lengthy and labour-intensive process (typically 3-6 months for full optimisation), but it can pay dividends once page 1 rank is achieved and maintained.